ABOUT OUR PRESENTERS



VIP ADDRESS: Mr Thomas Lim, Director - Games & Entertainment, Lifestyle & Education: Infocomm Devt Authority of Singapore (IDA)


Thomas is Director of the Games and Entertainment - Lifestyle & Education and also head of the Digital Exchange initiative at the IDA. He oversees the team charged with developing the Games cluster, and Singapore's Digital Exchange - the digital processing, management, and distribution of digital content and services through Singapore. He spear-heads various programmes to develop Singapore to become a vibrant Digital Ecosystem, including segments such as Digital Cinema and Interactive Entertainment.

Thomas graduated from the University of Singapore in 1991. His specialization includes project management, strategic planning, product marketing, scenario modeling and go-to-market assessment. Technical and functional skills include wireless technology, assessment of emerging technologies, computer based training and instructional design. Whilst in Gartner Consulting, he received the Atlas Award for outstanding contribution in 2001, and the Winners Circle for recognitions of achievements in 2000. In SingTel Mobile, he received the Outstanding Contribution award in 1997.


DAY ONE'S KEYNOTE: Ms Irene Chua, Vice President - Asia: Electronics Arts Asia Pacific (Singapore)

Irene has served as Vice President - Asia of Electronic Arts (EA) since July 1998. Prior to joining EA, she served as the Director of Business Development and Director of Operations of Electronic Arts Asia Pacific. Prior to joining Electronic Arts, Irene served as Product Marketing Manager at Creative Technology Ltd in Singapore. Irene holds a B.Eng. degree from the National University of Singapore.

Electronic Arts is the world's leading independent developer and publisher of interactive entertainment software for advanced entertainment systems such as the PlayStation®2 computer entertainment system, the PlayStation®, Xbox™ video game console from Microsoft, the Nintendo GameCube™ and the Game Boy® Advance as well as the personal computer. Combining diverse media such as video, photographic images, motion capture, 3D face and body rendering technologies, computer graphics, and stereo sound with contributions from storywriters, film directors and musicians, EA uses technology and creativity to create mainstream entertainment through an interactive medium.



Mr Eric Kwun, Business Planning Manager - Strategic Planning Div: Actoz Soft Co., Ltd (Seoul, South Korea)


Eric is a Business Planning Manager of Actoz Soft,a Korean Online Game developer and publisher company. Joining Actoz Soft's Overseas Business Division in year 2002, he has concluded an extending contract for the European service of The Legend of Mir2 and has played key role in concluding major contracts for launching ACOTZ SOFTs games in Japan, Thailand and Taiwan. Eric now serves in Strategic Planning Division, focusing on the company's strategic planning and overseas IR.



Mr Lau Kok-Keng, Principal Practice Group - iTec - IP Technology Entertainment Communications: Rajah & Tann Advocates & Solicitors (Singapore)

Leading Rajah & Tann's iTec Practice Group, Kok-Keng previously headed the intellectual property practice group in an international law firm. For over a decade, Kok-Keng has handled a broad range of work including intellectual property, electronic commerce, information technology, licensing, employment and computer crime issues. He has also appeared as counsel in several litigation cases involving intellectual property, technology, e-commerce, internet-related and commercial disputes. His practice involves both contentious as well as non-contentious work, giving him critical insights into key issues that face clients. He acts for various owners of famous trade marks, copyright licensing organisations, major software and hardware manufacturers, providers of electronic commerce and internet services, banking institutions, media related gaming and telecommunications companies.

Kok-Keng is a member of intellectual property organisations like the International Trade Mark Association, the Asian Patent Attorneys Association and the ASEAN Intellectual Property Association. He was a member of the sub-committee tasked by the Infocomm Development Authority of Singapore to review the Electronic Transactions Act in May 2000, and chairs the Enforcement Sub-Committee of the Intellectual Property Committee of the Law Society of Singapore. He has been recognised by AsiaLaw Profiles 2001 as a leading lawyer in his field.


Mr Yeo Siang-Tiong, Strategic Business Development Manager: Hewlett-Packard Singapore (Sales) Pte Ltd (Singapore)

Siang-Tiong is the Strategic Business Development Manager at Hewlett-Packard Singapore. He is responsible for championing HP's interest on Singapore's IT agenda and roadmap. He also drives and defines new markets and industry wide programs with the policy makers. In the past 10 years with Hewlett-Packard, Siang Tiong has held several sales and technical positions. He has also led the coverage of strategic accounts in the financial sector and defence and homeland security sector. Siang Tiong holds a B.Eng (Elect.) from the University of Singapore and a dip. B.A.



Ms Dawn Teh, Regional Account Director: Activate Interactive Pte Ltd (Singapore)

Dawn is an experienced digital marketing consultant who helps brand-owners increase their brand value and return of investment through revolutionary marketainment concepts. Some of these clients include Centrepoint Properties, DHL, Motorola, Pfizer Singapore and Singtel Mobile, among others. Dawn oversees Activate’s contents business, which provides original games and infotainment applications that enriches the lives of next-generation consumers. Some of these contents and applications are integrated with brand-owners’ marketing strategies, enabling creative brand building through entertainment. Dawn works with carriers, device manufacturers, media companies and major portals to develop and distribute cross-platform contents globally. She is also the team lead for Activate’s location-based marketainment system, a cutting edge innovation supported by IDA’s LBS Call-for-Collaboration award.

Activate is a leading digital marketing and entertainment provider that develops innovative applications for all platforms and devices, enriching the daily lives of the next-generation consumers, and helping brand owners, telecommunication and media companies increase profits through revolutionary digital marketainment concepts.



Asst Professor Adrian Cheok, Principal Investigator & Asst Professor: Electronic & Computer Engrg: National University of Singapore
Chairman: IEEE, Singapore Section and President: ACM, SIGCHI Chapter

Asst Professor Adrian Cheok has worked in real-time systems, soft computing, and embedded computing in both Mitsubishi Electric Research Labs (Osaka, Japan) and National University of Singapore (NUS). In NUS he has been working on research covering mixed reality, human-computer interaction, wearable computers and smart spaces, fuzzy systems, embedded systems, power electronics, and multi-modal recognition. He has successfully obtained funding for four externally funded projects in the area of wearable computers and mixed reality from the Defense Science Technology Agency Singapore. The research output has included numerous high quality academic journal papers, research prototype deliverables to DSTA, numerous demonstrations including to the President and Deputy Prime Minister of Singapore, CNN / CNBC television worldwide broadcasts on his research, and international invited new media exhibits such as Ars Electronica.

Adrian is currently an Assistant Professor at the National University of Singapore where he leads a team of over 20 researchers and students. He was recently voted the Chairman of the IEEE Singapore Section. He was an invited speaker at ACM 3d Production 2002 Snowbird USA, invited researcher and demonstrator at Ars Electronics Austria Europe 2002, and keynote Speaker at Asia Pacific Ubiquitous Computing Australia 2002. He is invited to exhibit for two years in the Ars Electronica Museum of the Future, launching in the Ars Electronica Festival 2003, and also a permanent exhibition in Huereka Science Museum Finland. He is also the Chairman of IEEE Singapore Section and President of ACM SIGCHI Chapter.



Mr Ian F. Chapman-Banks, Director: GSB Consulting (Hong Kong)
Previously: Brand & Channel Marketing Director: Xbox Asia, Microsoft (Asia-Pac)


Ian is director of GSB Consulting, which specialises on running consultancy work for the gaming industry in the Asia Pacific region. He was most recently the Marketing Director for the Home and Entertainment Division of Microsoft in Asia, and was responsible for the recent launch of Xbox in Asia, Ian is now working on the marketing strategy for the next phase of the Microsoft roll out of Xbox, PC games and across these territories. Prior to Microsoft Ian was the Marketing Director for Apple in Asia Pacific and and was instrumental in building the brand in Asia Pacific and developing Apple's online/Internet strategy for both consumers and developers across the region - with a major focus on the China and Korea Market.

Ian has been living and working in Asia for over ten years having lived in Beijing and Singapore. He currently resides in Hong Kong in an incredibly small apartment. Before moving to Asia Ian was a resident in London, New York and San Francisco. He studied at an Undergraduate level in the UK for a BASK in Applied Science and got his MBA in Strategy and Finance from The University of Chicago's Graduate School of Business in the US.



Mr Alex Goatcher, Founder: Mikoishi Pte Ltd (Singapore)

Alex Goatcher is the Founder of Mikoishi Asia Pacific Pte Ltd (Singapore), an entertainment software company based in Singapore. The company produces cross-platform entertainment content; primarily mass-multiplayer games and lifestyle/messaging products for mobile networks and handsets. They collaborate with brand, operator and media partners to produce and deploy exclusive content formats that deliver a unique and highly compelling entertainment experience to end users. Their content formats enable partners to build lucrative communities and derive revenue through network game-play, game/in-game sponsorship and subscription billing models.

A former systems architect and a system performance tuning expert, these days Alex is responsible for Mikoishi’s product vision (but still maintains enough of an interest to annoy the development team). Born in Brighton, England in 1971, Alex Goatcher began his career as a system architect at the European Nuclear Research Centre (CERN) in Geneva working with Tim Burners-Lee on early releases of HTTP. During his time at CERN, Alex saw a potential to create webs of people and places in a more fundamental way, and started research on lifestyle applications for early personal devices. From 92 - 99, Alex assumed key roles in roles in Holland, Germany, Belgium, Luxembourg, Spain, Switzerland, Australia, China and the UK for organizations such as BSO Origin, Philips, Philips Medical Systems, CEDEL Bank/Clearstream, UBS/Warburg, The European Commission, InterX, The IT Network, The Financial Intelligence Agency , before starting his first business in Sydney in 1999.

Prior to Mikoishi, Alex founded two companies. Inkontact - an Australian based wireless application service provider and Moneypenny, a Hong Kong based competitive intelligence community for the Asian capital markets.


Mr Toh Khai-Hwa, CEO - Orange Gum Pte Ltd (Singapore)

Khai-Hwa has worked in the software industry for both the public and private sectors in large scale system integration as well as operations support. He is based in Singapore and heads Orange Gum Pte Ltd that sells or distributes mobile contents and portals and in more than 7 countries in Asia-Pacific including China, Taiwan, Thailand, Singapore and Malaysia. For more details, refer to the corporate site at http://www.orangegum.com or their portal site at http://www.relaxz.com



DAY TWO'S KEYNOTE: Mr Loren I. Shuster Director, Games: Nokia Multimedia, Asia Pacific (Singapore)

Loren is Director, Games, Nokia Multimedia Business Group, Asia Pacific. In this role, Loren is responsible for all the business development and marketing strategies and activities relating to games. Loren joined Nokia in 2000 to head up its music related mobile service activities and spearheaded numerous music collaborations with key music labels, within the Digital Services function.

Prior to joining Nokia, Loren was Vice-President, Brand Development & Research for MTV Asia responsible for MTV’s regional research & branding, trade marketing, licensing & merchandising and on-line business. Previous to MTV, Loren was Marketing Director for De Beers Asia Pacific and held numerous sales and marketing positions at Henkel KGaA. Loren is Canadian and holds a Master of Business Administration (MBA) from the INSEAD, France and a Bachelor of Commerce (Bcomm) from McGill University, Canada. Loren has lived and worked in Canada, Germany, United Kingdom, Poland, France, China, Hong Kong and Singapore.



Mr Ng Kian-Bee, Game Developer (Tokyo, Japan)

Kian-Bee is a game developer based in Tokyo, Japan. He has been part of the award winning GT team since 2000. His other experience includes anime TV/movie productions, TV commercials and direct-to-video animations where he was involved as a Technical Director since 1997. Kian-Bee holds a degree in computer engineering as well as an M.B.A.



Mr Jasper Tan, Director & General Manager: Teckwah Online Pte Ltd (Singapore)

Jasper is the Director/General Manager of Teckwah Online Private Limited, a business venture by the Singapore main-board listed Teckwah Group (SGX mainboard: Teckwah). The company's business focus is in online distribution, particularly for the games and entertainment industry. As an experienced business development professional, Jasper has helped the Teckwah group in developing, spearheading and managing new businesses in the Asia Pacific region. In his previous capacity as Director/General Manager of a regional supply chain management company, he has successfully led the organization to become the 6th fastest growing company in the top 50 fastest growing companies in Singapore with an impressive compounded annual growth over the last 5 years.


Mr Leo Hwa Chiang, Director - Business Development (Digital Contents): Korea IT Industry Promotion Agency (KIPA) (Singapore)

Leo Hwa-Chiang is the Marketing Director for Digital Content business in South East Asia, reporting to the Chief Executive Director. He plays a pivotal role in being the main marking liaison between the Korean Digital Content companies and South East Asian Telco, content aggregators and developers. Leo's main responsibilities include identifying South East Asian based technology companies who will benefit by partnering Korean Digital Content companies. He will also help promote Korean Digital Content companies by sourcing for potential partnerships and business opportunities. As a member of the founding team, Leo was the Vice President Business Development in Trustcopy Pte Ltd, (a spin-off from Kent Ridge Digital Labs), a premier provider of Brand protection and secured trade documentation services. There Leo was instrumental in growing the business of professional services and enhancing customer satisfaction. Prior to Trustcopy Pte Ltd, Leo spent 2 years with Kent Ridge Digital Labs as an Incubation Manager. KRDL integrates R&D in communications and information technology to develop holistic solutions across the ICT value chain. The Institute's research capabilities are in wireless and optical communications, and information technology and science, Leo helped promote the development of broadband applications. Leo holds a Master degree in Business Administration - Management of Technology in Deakin University and a First Class Honours in Electrical Engineering from University of New South Wales.


Panel Moderator: Dr Jimmy Tang, Editor-In-Chief: Hardware Zone Pte Ltd (Singapore)
Product Manager: GameAxis
(Singapore)


Dr Jimmy Tang is the Editor-in-Chief at Hardware Zone Pte Ltd and Product Manager of GameAxis Online & Unwired. In 1996, he obtained his Bachelor of Applied Science in Materials Engineering and subsequently a Ph.D. in Materials Engineering at Nanyang Technological University (NTU) in 2002. Dr Tang has presented papers in reputed journals and was one of Singapore's pioneers and forefront experts in the field of AFM applications on semiconductors. He joined Hardware Zone on February 1999 and has since written more than 300 technical articles, which include testing and reviewing PC components and IT-related/consumer electronic products and is key to identifying emerging content trends and ensures the delivery of top notch content to the consumer and business communities.