ABOUT OUR PRESENTERS

Keynote: Mr Trent Smith, Director & Partner: Asia Pacific Research & Positioning Pte Ltd (Singapore)
Trent is Director and Partner at Asia Pacific Research & Positioning (APRP). For more than ten years, he has integrated financial and investment acumen with technology centered research and strategy expertise. Founded by Canadians in Singapore, APRP is a management consulting firm focused on the New Media sector. Their core service is building enduring partnerships throughout the region. They are especially active in providing the bridge between Canadian and Asian companies in the New Media domain. APRP works with senior management from top tier game companies to provide business development, intelligence and strategic advisory services.
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Mr Justyn Olby, Contributing Editor: GameSpotAsia by CNETAsia (Singapore)
Justyn has been living in Singapore for the past 11 years. He is currently the Contributing Editor for CNET Networks Asia Pacific editing GameSpotAsia and contributing to CNET News and Cool Gear magazine. He has been a journalist and photographer working for a wide range of local and international publications, including the Business Times, Project Eyeball, AsiaOne, Silver Kris and CHiP magazine.

CNET Networks, Inc. is a premier global interactive content company that informs, entertains and connects large, engaged audiences with content in the
personal technology, games and entertainment, and business technology categories. By combining an in-depth knowledge of the technology industry with the power of technology itself , the company offers the most dynamic, relevant, and innovative media-based marketplace for technology around the world. With a strong presence in the US, Asia and Europe, CNET Networks has operations in 12 countries.
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Mr Jimmy Hong, Publisher Accounting Manager (North America Region) - Overseas Business Devt: CCR Inc. (Seoul, South Korea)
Jimmy's career began with the Unwired Korea Inc, mobile contents & solutions company and moved his interests into the online game. There are tremendous online game fields in Korea and these days Korea is stepping up to the worlds as a leading "game" country. Jimmy's goal in CCR is for people around the world to enjoy their online game contents. CCR is a leading internet technology corporation that offers a vast array of internet related solutions and softwareincluding mobile internet technology, visual web search technology, browser design editor software, and most of all, its multi-player on-line games.
For example, "Travia" which was ranked 7th in Korea's Top 15 Online Games Poll and 'Fortress 2 Blue' (12th position) are one of the most popular casual online games in South Korea and has been expanding its market to South East Asia including Japan, China, Taiwan, etc. CCR most recently developed MMORPG game called "RF Online." Whose scale is a blockbuster game with over 100 developers and tremendous investment were involved in this project. They are now running the 4th closed beta and starting the open beta test in August.
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Mr Scott Countryman, President & CEO: Digital Media Exchange Inc. [formerly Mobius Online Games Inc.] (Manila - Philippines & US)
Scott is President and CEO of Digital Media Exchange Inc (formerly Mobius Online Games) which he also co-founded to publish and distribute online games and digital entertainment in emerging markets in SE Asia. The company intend to be quite involved in the regional and international arena on gaming, within the Philippine gaming space as well as Guam and Saipan. In his role, he evaluated over 100 Massive Multiplayer Online Games to determine ideal content mix for Philippine market. He also negotiated with 7 international game developers to determine terms for licensing agreements
They eventually finalized terms with game developer and publisher - Webzen Inc. (South Korea) to be the exclusive country licensee of their MMORG - MU Online and will formally launch the beta service in the 3rd quarter of 2004.

Prior to co-founding Digital Media Exchange Inc., Scott was Chairman and Founder of PeopleSupport Philippines, Inc. There, he orchestrated the overall design, development, and communication of planning activities that ensured market competitiveness and organizational excellence in Asia/Pacific. Before calling Asia home, Scott was a Field Analyst (International Theme Park Development) for Walt Disney Attractions in Los Angeles, CA. As a selected member of a consulting team, he helped research and recommend countries in Latin America for a $1 billion Disneyland park development. He also built Disney proprietary computer models to evaluate countries with high investment potential. Prior to Disney, Scott was President and Owner of BSEA Sunsports Inc., profitable parasailing and waters sports tour company in competitive international business environment. And before founding BSEA, he was also a Legislative Research Analyst for Fleishman-Hillard Inc. where he did internships in Coca Cola (Costa Rica) & Dean Witter (Santa Barbara).

Scott holds and MBA (Business Administration) awarded by the University Of Southern California (LA, CA) and a BA in Political Science from the University of California (Santa Barbara, CA).

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Mr Cyrille Even, CEO: Boonty Pte Ltd (Asia)
Cyrille is CEO of Boonty Asia and board member of Boonty's holding. Boonty is a pioneering video game catalog and middleware platform solution providing everything needed to find, purchase and deliver video games simply and securely to customers over the Internet. Boonty has built a foundation for uniting game publishers looking to expand their markets and online audience makers (ISPs, Portals, e-tailers) looking to offer quality content and value added services and thus generate revenue.
Cyrille has extensive professional experience in multinational telecommunication and internet companies in various countries. His previous responsibility as Vice President of Mobileway was to set up the team and operations in Asia. He has grown the team there from scratch beginning of 2000, to 100 people in 5 offices across Asia Pacific by March 2004. Prior to Mobileway, Cyrille worked for Alcatel as Marketing Director and was deeply involved in Value Added Services and forging partnerships with telecommunication operators. He has also worked as a consultant in IT Management in Canada for System Interface Inc. Prior to his appointment in System Interface Inc, he handled Re-engineering and Auditing of Production flow control for Grundig in Malaysia. Cyrille graduated from the INSEAD Program in Singapore, holds an MBA from Ottawa University in Canada and a Master of Sciences from University of Grenoble, France.
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Mr Brian Tiong, Director - Full Services Asia: Mobileway Asia Pacific Pte Ltd (Singapore [HQ] and 14 offices globally)
Brian is Director – Full Services Asia of Mobileway Asia Pacific which has 14 offices globally with its new HQ in Singapore. Prior to joining Mobileway, Brian has been involved with various strategic consulting projects with European corporates and responsible for bringing them into the EMEA & Asian region. He also has launched various mobile entertainment related products for Oneday Interactive including interesting applications like Shazam, for mobile music recognition in Singapore and Malaysia with leading telecommunications operators M1 and DiGi. Other firsts in the region include a mobile downloads radio show in Indonesia with Telkomsel & Motorola with leading radio station Hard Rock FM and various mobile marketing campaigns for music label Universal Music and brands like FujiFilm using postcard media Zocard. Before that, Brian was Director of Business Development and Strategic Alliances of EdgeMatrix, a 300 large wireless infrastructure company. Brian graduated from Kings College, University of London with an MSc and has a BEng (EE) degree from Sussex University in Brighton, UK.

Mobileway is a leading global provider of mobile services. Mobileway - Full Services is a new division specializing in mobile marketing, mobile interactive and mobile entertainment. It deals with world class clients spanning portals like MSN, broadcasters like CNN, corporate clients like Citibank just to name a few. For more than 450 leading brands, Mobileway Asia Pacific facilitates the delivery of content to consumers with wireless devices. This is achieved through a combination of advanced project management capabilities and a portfolio of innovative tools to develop creative, fun and revenue generating mobile entertainment and marketing campaigns. Mobileway has unrivalled worldwide SMS and MMS reach to all (500+) network operators and the largest billing-on-behalf agreements for premium content including more than 150 direct connections essential in the delivery of time-critical interactive campaigns. This global network is supported by carrier-grade data centers in Paris, Silicon Valley and Singapore, 24/7/365 technical support and local commercial teams in the 14 Mobileway offices in Beijing, Hamburg, Hong Kong, Kuala Lumpur, London, Los Angeles, Madrid, Milan, New York, Paris, San Mateo, Singapore, Sydney and Taipei. This comprehensive network capability also ideally positions the company to handle interconnect traffic on behalf of wireless network operators for both SMS and MMS services anywhere in the World. Mobileway is funded by 3i, Citigroup, Institutional Venture Partners (IVP), InvestCorp, Mayfield, Nexit Ventures, Vertex Management, Capital Technologies CDQ Inc, Intel Capital Corporation and Visa.
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Ms Aileen Cheah, Business Development Manager: Forum Nokia SEA Pacific (SEA-Pac)
Aileen has over 7 years experience in the telecom industry. She has good experience in areas of project management and rollout, strategic planning and market execution of mobile value added services strategy, prepaid and smartcards. Companies that she has worked for include international telecommunication company Deutsche Telekom, Sonera ZED, as well as operator Maxis Communications. Since joining Nokia, she has been focusing on Developer Relationship Management and Content & Applications Sourcing, working with developer community through workshops, events and face-to-face meetings to establish Nokia’s Developer Platforms as the preferred platform for mobile applications development. She is also responsible for establishing business opportunities for Forum Nokia key developers in South East Asia Pacific region.
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Mr Richard Robinson, Vice President - International Business Devt: Linktone Ltd - (Nasdaq: LTON) (Beijing & Shanghai, China)
As Vice President of International Business Development for Linktone, Richard works to bo:th source and manage relationships with international content partners such as Sony Music, Turner Broadcasting's Cartoon Network and News Corp to bring their wireless content and services to the mobile Middle Kingdom.

Richard most recently served as Managing Director of China for Mobile Internet Group (MIG) where he oversaw all China client relationships and operations including closing a deal with Yao Ming to create a suite of mobile services for the China market around the NBA All-Star.
Prior to heading up MIG’s China operations, Richard was Founder and CEO of Mobile interactive Games Ltd, which he started in Beijing in October of 2001 in conjunction with MINT, a PricewaterhouseCoopers Consulting funded incubator . Mobile interactive Games was fully acquired by Australian based Softgame Pty Ltd in late 2002 (subsequently renamed Mobile Internet Group Pty. Ltd.). Before founding Mobile interactive Games Ltd., Richard was with renren.com. As Vice President of Marketing and Sales, he ran the marketing, PR, sales and customer service teams of over 75 people across six cities in three countries. He was with renren.com from a ten person company to a 350+ person company and continued with the company from initial seed funding through to funding of over US$31 million led by News Corp, on to renren’s listing on the Hong Kong Stock Exchange and finally through to renren’s full acquisition in early 2001. Richard came to renren.com from Modem Media Poppe Tyson in Hong Kong where he served as Regional Director of Strategy and Media for more than two years through to Modem’s listing on NASDAQ. During his time at Modem, he helped grow the Hong Kong team from 3 people in early 1997 up to nearly 50 staff. Richard oversaw the regional interactive strategy and online media planning on all accounts including AT&T, Citibank, Intel, Samsung and Cathay Pacific in markets such as Hong Kong, Mainland China, Singapore, Taiwan and Australia. Advertising Age Magazine selected Richard as a Top Ten international Internet Superstar in 2000. Richard also founded the first Asian chapter of the Interactive Advertising Bureau and served as its chairman from 1997-2000. He is also one of the founders of IandI – a leading Internet, Media & Technology networking organization in Asia.

On the side, Richard is the MC of the Comedy ZONE, Asia’s first roving North American comedy club, which he started in 1999 with over 25,000 attendees to date. Richard received an MBA from the Rotterdam School of Management at Erasmus University in The Netherlands in 1996, and a B.S. in Business Administration from the University of Southern California in Los Angeles in 1989.

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Ms Sarah Fay Krom, Founding Director: Nanyang Technological University Game Lab (NTU Singapore)
Sarah is the Founding Director of the Game Lab at Nanyang Technological University. The goal of the Game Lab is to explore the creative use of technology and interactivity for the advancement of game media and to initiate new arenas in Game Design, Theory and Practice. By developing the synergy between R&D and creative ideas and design, the Game Lab aims to, stimulate future game concepts technologies and innovations in interactivity.

Prior to Game Lab, Sarah has worked as an independent Designer/Director as
well as a full-time member of game development teams. Her focus has been creative and artistic direction and production, with a particular emphasis on proprietary technologies, in games for entertainment and education. Sarah's brief list of clients includes Cartoon Network, Discovery Channel, Nokia/Sony Activision, Nickelodeon, Hasbro, Mattell, Backbone Entertainment, Wildbrain Studios, Xerox, @Home, Cisco Systems, CH2M HILL and the University of Pittsburgh. In the academic world, she spent three years as faculty in the animation program at at DeAnza College in California where she designed, developed and taught a range of courses for 2D and 3D animation.
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